About.
IF IT AIN’T BROKE, BREAK IT.
Marketing leader with 25+ years of experience delivering B2B and B2C marketing strategy, digital transformation, and revenue growth across Australia and New Zealand.
Specialising in lead generation, digital marketing, brand strategy, and sales enablement, I have a proven track record of aligning marketing with sales to drive measurable commercial outcomes—including pipeline growth, customer acquisition, and market share expansion.
Experienced across scientific, technical, and industrial sectors, with deep expertise in managing complex product portfolios and multi-channel campaigns. I combine strategic leadership with hands-on execution, delivering high-impact campaigns across SEO, content marketing, paid media, email marketing (EDM), social media, and website optimisation.
EXPERIENCE.
Marketing Manager
Aug ‘19 – Mar ‘26
Key Achievements
- Built sales–marketing alignment framework improving performance
- Grew LinkedIn audience from <5K to 8K+
- Supported revenue growth across $50M+ business
- Delivered full brand refresh and large-scale website rollout
Key Responsibilities
- Execute multi-channel campaigns (digital, events, direct)
- Lead distributed marketing team
- Manage supplier and stakeholder relationships
- Contribute to strategic planning
Marketing Manager
Mar ‘15 – Jul ‘19
Key Achievements
- +25% website traffic, +50% search visibility
- +34% active users, +20% Google Ads performance
- +35% increase in new business revenue
Key Responsibilities
- Deliver global GTM strategy
- Manage digital campaigns, SEO, and analytics
- Develop sales enablement tools and content
- Coordinate global stakeholders and partners
Marketing Manager
Jul ‘08 – Jan ‘15
- Delivered integrated campaigns and rebranding initiatives
- Managed website, SEO, and digital channels
- Aligned marketing with CRM and sales pipeline
Special Projects & E-Commerce Executive
Feb ’06 – Jun ’08
- Delivered major event campaigns (NRL Centenary)
- Supported eCommerce growth (~$1M revenue)
Asia-Pacific Global Services Manager
Jan ’95 – Nov ’04
- Managed regional service operations
- Built strong foundation in operations and stakeholder management
Skills.
CORE.
- Marketing Strategy & Growth
- Digital Marketing (SEO, Paid, EDM, Social)
- Lead Generation & Sales Enablement
- Brand Strategy & Positioning
- Team Leadership & Stakeholder Management
- Website & Campaign Optimisation
LEADERSHIP.
Resilience | Strong People Skills | Integrity | Ownership of Responsibilities | Client-driven
TECHNICAL.
WordPress CMS | Salesforce | Adobe (InDesign, Photoshop, Illustrator) | Microsoft Office | Social Media | SEO
CLIFTON STRENGTHS.
Analytical
I search for reasons and causes, and have the ability to think about all of the factors that might affect a situation.
Belief
I have certain core values that are unchanging, and out of these values emerges a defined purpose for my life.
Consistency
I’m passionate about equality and I crave stable routines and clear rules and procedures that everyone can follow.
Harmony
I look for consensus. I don’t enjoy conflict; rather, I seek areas of agreement.
Input
I have a need to collect and archive. I accumulate information, ideas and artifacts.
Testimonial.
INFLUENCE IMPACTFUL CHANGE.
Andrew reported to me in his role as Marketing Manager when I was Sales and Marketing Manager. I thoroughly enjoyed having Andrew report to me and having the opportunity to collaborate on major pivotal projects that we strategised and implemented.
Andrew is a very capable, thoughtful, and driven Marketing Manager. He has a unique ability to identify gaps in operational and sales functions and has the confidence to put forward strong ideas to influence impactful change across the broader organisation.
One of Andrew’s biggest strengths is his adaptability. We underwent several major changes in the organisation when we worked together, and Andrew was always able adjust the marketing strategy to ensure the best outcome.
Andrew is also great at working with senior leadership, taking conceptual ideas and translating those into action with the product and sales teams. As a manager of people Andrew is clear, direct, empathetic and brings a positive influence to the team.
He is genuinely interested in the well-being of his team and working with their motivations to generate the best work from them.
I would welcome the opportunity to work with Andrew again.
Kieran P.
Contact.
LET’S TALK.
If you’re looking for a marketing manager to help your business take the next step – GET IN TOUCH!
If you’re a small business or community sporting club that needs marketing help – GET IN TOUCH!
